Wunderman wins European CRM account of Monster.com

CRM and Direct marketing agency Wunderman has recently won the pan-European customer relationship marketing account of Monster.com. Monster.com is a recruitment website which has 24 sites around the world. Wunderman beat OgilyOne, its chief competitor at the pitch to take home the account. For this Wunderman Paris and Wunderman Germany joined hands with Harrison Troughton Wunderman just so that the family could win over the much coveted account. Wunderman will now work on a pan-European online strategy aimed at boosting its profile.

Earlier this year, the firms ú50m European media planning and buying account also moved from ZenithOptimedia to Mediaedge:cia.  The news that is now doing the rounds is that Monster.com will shortly be reviewing its creative account. The creative account of the firm is currently being held by Leo Burnett. DM Bulletin reports:

“Monster, which was founded in 1994 and has 24 sites around the world, is the UK's biggest online job site. It has about 2.5m registered users in the UK. Nearly 11m UK residents currently use recruitment services.”

Brian Durkin appointed as VP of Satuit, a vendor of CRM for Finance

Satuit Technologies, Inc. has recently hired a financial services veteran, Brian Durkin as its Vice President of Strategic Relations. This position is newly created. Durkin’s job will involve consulting with clients on the various aspects of client organization. He will also help them to define their business processes and thereafter implement the processes through SatuitCRM.

Brian Durkin has a sound financial background. He comes from Cadence Capital Management, where he was Head of Operations. At Cadence he was responsible for managing corporate finance and accounting, investment operations, and information technology. The appointment comes just after the company was hired by Harris Investment Management, Inc to build CRM for the asset management industry rather than a general-purpose package. TMC Net reports:

While there were a few generic CRM products available that were enhanced to better serve the asset management industry, even these were not built from the ground up to serve the investment professional, HIM officials say.